CASE STUDY
We developed an annual retail and marketing plan together with the clubs internal digital and marketing teams, introduced a transparent briefing process and delivered world class marketing campaigns across the clubs digital and match day platforms through EDM’s, digital, print, signage and P.O.S. This delivered a YOY revenue increase of 34% and 47% increase in online purchase transactions.
- VIDEO PRODUCTION
- PHOTOGRAPHY
- CREATIVE DESIGN
Our Challenge
To provide a comprehensive creative service across photography, design and video production for the entire Collingwood Football Club retail program.
Our Thinking
Was to work with the club brand guidelines and elevate the quality and standard marketing assets through a thorough creative direction and execution process.
Our Solution
We developed an annual retail and marketing plan together with the clubs internal digital and marketing teams, introduced a transparent briefing process and delivered world class marketing campaigns across the clubs digital and match day platforms through EDM’s, digital, print, signage and P.O.S.
We connect
Brands with Fans
Melbourne – Head Office
21 Abbotsford St
West Melbourne VIC 3003
Brisbane
20 Kingfisher Lane
East Brisbane QLD 4169